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Title Preparing for a Property Upturn: Trends and Pitfalls in Real Estate Investments  
ISBN 978 981 4779 91 3
Imprint Marshall Cavendish Business
Ku Swee Yong
Specifications 140 mm x 215 mm / 208pp / Paperback
Publication Date Sep-2017
Target Audience General, business
Price (SGD) SGD 23.35 BUY NOW
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About the Book

The property market goes through cycles, and an investor needs to understand market conditions for a balanced view on opportunities and risks. But how can one sift through the noise and formulate a clear strategy? 

Respected market analyst and fifth-time author Ku Swee Yong looks at market trends, explains the impact of government policies and dispels common misconceptions. The lead articles delve into how the residential sector will be affected by the ageing population and the expiry of many HDB flats’ 99-year lease, and offer suggestions for the Concept Plan 2021. Others sketch out how the property landscape will be affected by changes in the retail scene, the adoption of FinTech, the rise of co-working & co-living spaces. 

Preparing for a Property Upturn provides an exciting overview of the current and future real estate issues. Whether you are seeking local or regional prospects, investors and market practitioners alike will benefit from perspectives which are backed by extensive data and research. 

About the Author

Ku Swee Yong is the CEO and Key Executive Officer of International Property Advisor Pte Ltd and a co-founder of He was previously the CEO of Century 21 Singapore, and before running his own practice, he was a Director in the Real Estate Centre of Expertise at Société Générale Private Banking, responsible for advising clients on real estate investments. Swee Yong has published four other books on the property market and his opinion is regularly featured in the Straits Times, Business Times, Channel NewsAsia, TODAY, etc. He is among a rare few property agents who has been appointed as an adjunct lecturer in National University of Singapore and Ngee Ann Polytechnic
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