Having trouble chasing down invoices?

Any business that allows their customers credit terms will invariably run into late or non-payments. This affects cash flow and business viability. However, as the authors show, customers that are solvent will pay some suppliers every month, even if they don't pay everyone. So how do you ensure you are "first in line" to get paid?

This book examines the strategies that work – and those that don't. The authors introduce a simple but highly effective model, the Virtuous Revenue Cycle, that shows readers how to cultivate business relationships that keep the cash flowing. The strategies are highly practical, down to advice on just how to phrase those tricky emails reminding customers to pay up!

Simon J. Littlewood has been advising businesses worldwide on growth and cash flow for more than 35 years. Simon is an Oxford Philosophy Graduate who has written for numerous business magazines and periodicals including the Economist. Based in Singapore, he is known to many in Asia for his morning broadcasts on the BBC World Service, which has an estimated global audience of 70 million in nearly 40 countries.

Mark Laudi is a communications consultant, and radio and financial television current affairs show host. Between 1999 and 2006, he anchored and produced regional network television business news programs at CNBC Asia Pacific. Prior to that, he hosted news programs at MediaCorp in Singapore, and was a member of the inaugural production and presentation team of talk radio station CNA938.

Simon and Mark run RIABU, the Singapore-based social fintech that helps SMEs get their invoices paid on time. Most recently, RIABU called on Singapore's largest companies to pay invoices issued by their SME suppliers within 30 days, to help them survive the Covid-19 slowdown.

This book tackles the single biggest cause of business failure – running out of cash. With tried-and-tested templates for reaching out to customers in arrears, it will be beneficial for all types of businesses, from startups to SMEs and MNCs as the Covid-19 slowdown hits all sectors.